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Throughout 2016 Instagram has become the front runner when it comes to social platforms for lifestyle brands. In 2017, Instagram is set to grow by 15.1%, compared to just 3.1% growth for the social network sector as a whole. The photo-sharing platform is becoming an increasingly effective marketing tool for…
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It’s pretty hard to believe it’s November already, and if the rest of the year is anything to go by, Christmas will have been and gone before before we’ve had time to breathe. Now is the perfect time to start implementing your Christmas Content Marketing strategy, to boost brand awareness…
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Guest Post: Ida Linden from Lovelyloot If you’re running an online business or dreaming of becoming an entrepreneur, you probably spend all day on your laptop and mobile phone, communicating with clients, creating content, and constantly on email and social media. Sound familiar? While all those things are incredibly important, connecting…
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Going from one team member to multiple members for any business can be a tricky time. I know first hand, having started out as a one man band, to slowly expanding my team to multiple players. For large businesses, these time management and organisation processes are already set in place,…
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Whether you’re naming your brand new fashion brand, your latest beauty product, or you’re looking to reinvent your company, there are some simple rules to follow to ensure you hit the nail on the head. A brand name may not be quite as important as you think, its the reputation…
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